CIM has been Australia's foremost convention, meetings and incentive publication since its inception in 1974. As Australia's only monthly C & I publication with an audited circulation of 15,311 (CAB March 2007), CIM delivers the most up to date and relevant editorial, new, views, destinations and venues.
Being monthly also allows greater flexibility in terms of advertisement scheduling and guarantees increased market penetration.
We believe in accountability in publishing and honesty in circulation and readership figures. For independant information on our circulation figures you can talk to the Circulations Audit Bureau - http://www.auditbureau.org.au/.
5 Reasons CIM is the Number 1 C & I industry publication
1. We have the highest audited circulation.
2. We are the only monthly publication.
3. 55% of our readership ONLY reads CIM.
4. 80% of our readership has buying decision.
5. We believe in honesty and accountability in circulations and audit figures - we do not have any unaccounted bulk circulation.
Nielsen Media Research Results May 2004
1. Average number of readers per copy - 3.5.
Readership - 53,620 - according to our readership survey done in May 2004 and the audited circulation figure at that time. A new readership figure can only be obtained and applied to the audit figure current at the time of the readership survey.
2. CIM boasts 55% exclusive readership over and above any of our competitors.
3. 80% of readers make the venue buying decision.
4. Majority of readers are involved in the key buying decisions.
5. Our readers are highly qualified and up to date.
Source: Nielsen Media Research - May 2004
Distribution Information
CIM's database accuracy is assured from over 30 years of publishing. Our in-house researchers update the database daily through telemarketing and change of address forms.
To ensure your advertising reaches potential buyers only, we do not include advertisers in our circulation figures. All additional copies sent to advertisers come from our in-house print run of magazines.
Our circulation includes:
Top 500 companies in Australia & New Zealand
Professional conference planning companies
Professsional incentive planning companies
Travel agencies involved in conference/ incentive groups
Associations, both professional and amateur bodies
CIM Online
As part of a total media strategy CIM also offers a weekly email newsletter sent to over 10,000 subscribers. Reader feedback informed us the need for information as paramount. Our email newsletter provides instant 'clickable' information, helping our readers keep informed in this fast moving industry.
Our website also contains up to date news and information and links to industry assocations. We have banner advertising available on our site.
For more information including circulation demographics and advertising rates email: salesmanager@rankpub.com.au |
