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AIME gears up for 25th anniversary

By   /  August 31, 2016  /  No Comments

The Asia-Pacific Incentives & Meetings Expo (AIME) is preparing to celebrate a quarter of a century of bringing the meetings and events industry together in Melbourne.

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AIME 2017 set to reflect on the past whilst also looking at the future of the industry

AIMEA revitalised awards program, new competitions, increased international participation, tightly qualified Hosted Buyers, a diverse range of exhibitors, an enhanced AIME Knowledge Program and a range of networking functions is setting AIME 2017 up to be the biggest and best year on record.

Leading the show for the second year, event director Ian Wainwright has been designing a range of commemorative and future focused initiatives to engage the community and drive AIME to new heights in its 25th year.

“AIME has maintained its position as industry leader for the past 25 years, consistently proving its value as a crucial marketing and sales platform for the sector,” he said.

“In 2017, we’re excited to recognise and celebrate 25 successful years of AIME as a platform for buyers and exhibitors to conduct meaningful business transactions. Hosted Buyers remain an integral part of AIME and a series of immersive, engaging and educational experiences have been designed for domestic and international buyers.

“For exhibitors, a range of new promotional and sponsorship opportunities have been developed to increase their return on investment. The fruitful appointment system from 2016 will be back with additional features added to drive the 71 per cent of mutual matches between exhibitors and buyers even higher. The business partnerships created between exhibitors and hosted buyers are core to the success of AIME.”

Exhibitors on board already include Japan National Tourism Organisation, Las Vegas Convention & Visitors Bureau, Cvent, Carlson Rezidor Hotel Group, Business Events Cairns & Great Barrier Reef, TFE Hotels, Silversea Cruises, P&O Cruises, Perth Convention Bureau, ICC Sydney, The Star Entertainment Group, Doltone House, Harry the Hirer, Luna Park and Decorative Events & Exhibitions, just to name a few.

“The highly anticipated AIME Knowledge Program will also return as a key feature of the show with exciting speakers set to entertain and educate the community,” Wainwright said.

“AIME 2017 will engage with the industry, inspire new connections, motivate new directions and deliver a creative atmosphere that reflects, connects and supports the global events community.”

AIME 2017 will be held from February 21 – 22 at the Melbourne Convention & Exhibition Centre.

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