Tokyo plays host to BestCities Global Forum
One hundred per cent of delegates surveyed agreeing that they would recommend attending the BestCities’ 2018 event to other international association delegates, while 95 per cent reported the Forum met or exceeded their expectations.
Hosted alongside Tokyo Convention & Visitors Bureau (TCVB), this year’s Forum was themed Building Global Connections Across Cultures.
BestCities board chair Jonas Wilstrup, CFO of Wonderful Copenhagen Convention Bureau, said the Forum had genuinely resonated with delegates.
“As well as building an increased awareness of cultural sensitivities, many attendees commented on the crucial role BestCities can play in helping them overcome perceived cultural challenges, from local knowledge sharing to connecting event planners with experts on the ground,” he said.
“At a time when we are seeing countries adopting a more insular or ‘tribal’ outlook, the business tourism industry has never had a more important role to play. International meetings create a forum for knowledge sharing and collaboration that can transcend any perceived cultural and religious boundaries or geographical borders.
“I passionately believe everyone working within in our industry must step up and accept the crucial responsibility global meetings now play in ensuring the world’s future success, growth and innovation.”
Delegates were also able to participate in a full cultural programme, designed to immerse them in Japanese heritage and traditions, with over 92 per cent of surveyed delegates agreeing or strongly agreeing that as a result of their attendance at the Forum, they would now consider Tokyo for a future international meeting.
“With the theme of ‘Building Global Connections Across Cultures’, Tokyo was the ideal host city to ensure our delegates enjoyed an unforgettable experience at the Global Forum,” said Kazuko Toda, director at Business Events Tokyo.
The BestCities Global Forum 2018 will take place in Bogotá, Columbia in December.