Simpleview and Cvent partner to simplify RFP process
Cvent senior vice president of product management Pete Floros said the partnership between the Simpleview Customer Relationship Management (CRM) platform and the Cvent Hospitality Cloud was a “no-brainer”.
“Simpleview and Cvent share a common customer base, as well as a passion for meetings and events,” said Floros. “That’s why we’re thrilled to work together to improve the venue sourcing process for our mutual planners, suppliers and DMO customers.”
With the integration, Cvent RFPs will automatically sync with the Simpleview CRM, providing DMOs with a streamlined lead management workflow, from qualification to close. This means less time spent on data entry for DMO teams, and more time for serving the meeting planner and nurturing customer relationships.
“This is the first integration of its kind,” said Simpleview CEO Ryan George. “Simpleview’s CRM is the only CRM for DMOs offering this synthesis, these capabilities.”
“At Simpleview, our goal is always to continue innovating and to keep connecting our customers to the best technologies. The industry has been talking about this type of integration for a very long time. This integration is the first step in the right direction.”