More than 12,000 delegates descend on Dubai
Forever Living, a US-based company that sells health and wellness products, hosts the trip each year for its global business owners, top executives, employees and their families.
Delegates will attend workshops and events at Dubai World Trade Centre, and will also have the opportunity to explore Dubai and participate in leisure activities.
Dubai Corporation for Tourism and Commerce Marketing CEO Issam Kazim said the event helps to cement Dubai’s reputation as an attractive destination for leisure and business.
“Hosting the Forever Global Rally 2017 is a significant milestone for Dubai, and is testament to Dubai’s world-class physical infrastructure that is evidently capable of welcoming and accommodating large-scale groups,” he said.
“Dubai also continues to be attractive for incentive groups because of the large variety of activities and experiences that are available.”
Forever Living vice president global events Nick Woodward-Shaw said thousands of days of work went into the preparation of this incentive trip.
“From the unwavering support of Dubai Business Events to the simply brilliant logistical care of Arabian Adventures, we couldn’t have asked for better people to work with,” he said.
“Additionally, the magnificent hotel partners are providing world class accommodation, and our great friends at the Dubai World Trade Centre are ever-keen to provide fantastically creative solutions to the myriad of challenges we are looking to realise as part of our flagship Rally Show.”