Inaugural outbound trade show Get Global attracts over 240 buyers
New and upcoming openings at Get Global included the Louvre Museum in Abu Dhabi; the Wyndham Grand Phuket Kalim Bay – their first top of the line new build hotel in the region; One & Only’s Nyungwe House nature resort in Rwanda; The Boardwalk in Port Elizabeth South Africa from the SunLux Collection and SYDELL’s Nomad and Saguaro hotels in Los Angeles.
“Travel is still the key number one reward and incentive,” said Gary Bender, director and co-founder of Get Global. “It is an experience that creates enduring memories and an awful lot of company loyalty. There is more value for money by going offshore. Flights are now the cheapest they have ever been, the choice of airlines and accessibility of destinations is unprecedented. When Australians do travel, they travel well and they spend well so it’s a good piece of business.”
Among the new experiences on offer at Get Global were personal encounters with gorillas, Out of Africa pop-up luxury safari camps, Big 7 game viewing and a private island day beach club in Fiji.
“The traditional trade show model had become tired, cost prohibitive and the international show floor was shrinking as a result,” said Donna Kessler, director and co-founder of Get Global. “We consulted the industry and listened to them and the result is a collective of their experience and ours making Get Global the only outbound solely dedicated MICE trade show in Australia.”