Flexibility a key reason behind home sharing apps boom for business travel
The research from Amadeus, conducted in collaboration with YouGov across 14 markets in Asia Pacific and surveying a total of 6870 respondents, comes as Airbnb expands it business travel offering to include experiences, relocation and offsite meeting services.
In Australia, 50 per cent of business travellers use home-sharing services during their trip, compared to 20 per cent of leisure travellers. This figure is significantly higher than of its neighbour New Zealand, where only 20 per cent of employees use home sharing services for business travel.
The top reasons Australian business travellers gave for using home sharing services are the flexibility of the home-sharing economy (47 per cent), better quality service (36 per cent), cost saving (36 per cent) and being easy to use and convenient (36 per cent).
The research found that while employees don’t need to bear the cost of their business travel, Asia Pacific business travellers are just as cost conscious as their leisure travel counterparts, and are most interested in receiving recommendations that help them save money (34 per cent).
“The rise of ‘bleisure’ means that business travel behaviours are becoming more aligned to leisure travel, including cost consciousness,” said Renaud Nicolle, vice president, Travel Channels, Business Travel Asia Pacific, Amadeus.
“Sharing economy providers benefit from this trend thanks to the competitive products, flexibility and convenience they are able to offer and deliver. Business travel agencies in Asia Pacific need to enhance their product and service offering to be able to cater for the experience their travellers expect.”