Madrid to join global line-up of cities in BestCities Global Alliance
BestCities board chair Jonas Wilstrup (convention director of Wonderful Copenhagen Convention Bureau) said Madrid is one of most established and vibrant international conference destinations in the world.
“The combination of the exceptional work by MCB, supported by the city’s premiere meeting venues, modern infrastructure and rich cultural offering, make it the ideal candidate to join the BestCities family,” he said.
“Achieving and maintaining a standard of excellence that surpasses our clients’ expectations is at the heart of BestCities offering. Madrid’s preliminary membership not only further strengthens the alliance and its profile in Europe, but will help BestCities build on its ambitions and commitment to help clients create lasting legacies for their organisations and events.”
With Madrid ranked fifth in the world by the ICCA International Congress rankings and voted “2016 Best MICE Destination” at the 2016 IBTA Business Travel Awards, MCB is one of the world’s most experienced and successful convention bureaus. During the last year, the city hosted 14,283 meetings, welcoming over one million delegates.
David Noack Pérez, director of Madrid Convention Bureau, said Madrid offers a safe and comfortable setting “where taking time out and doing business are equally enjoyable”.
“MCB is confident on the fact that becoming a member of BestCities will not only enrich our knowledge as a CB but also that Madrid can for sure enrich the excellent offer for holding events that BestCities represents,” he said.
“Our aim, in short, is to guarantee that in Madrid, each congress held will be a unique and successful experience and this association will contribute on it.”