The demand for business events and incentive trips in Malaysia on the rise
The event consisted of a one-day conference at Putrajaya International Convention Centre (PICC) and three days of incentive activities planned by local DMC Mayflower.
“To date, we have generated a staggering RM433 million in economic value with a record breaking of 28,990 participants in attendance,” said Ho Yoke Ping, general manager of business events at Malaysia Convention & Exhibition Bureau.
“Xi’an 38 Fule Health is estimated to bring in RM4 million in economic impact to Malaysia. This has benefitted our country, local hotels, suppliers and retail outlets tremendously.”