MCEC’s expansion will result in a 25 per cent increase in event space
The $205 million expansion adds 20,000 square metres, increasing MCEC’s total size to 70,000 square metres, making the venue Australia’s largest convention and exhibition space.
The centre piece of the expansion is the Goldfields Theatre, a 9000 square metre multi-purpose event space with a retractable 1000 seat theatre. Other spaces include new exhibition halls; Eureka meeting rooms; outdoor terrace area; Sovereign Room banquet space; and Goldfields Café and Bar.
The new event space is anticipated to generate an additional 74,000 international visitors annually, with the 1st Malaria World Congress the first event held in the new space.
“We have delivered a world class facility that is functional, adaptable and aesthetically pleasing with a quality and sophistication that reflects the attributes of Melbourne,” said MCEC chief executive Peter King.
The expansion is part of a larger South Wharf expansion project by Plenary Group and its partners that includes a new 347-room Novotel Melbourne South Wharf and a new 1150-space multi-level car park – all fully connected and integrated with existing buildings.
Plenary Group chairman John O’Rourke said the project will increase business and tourism activity in the precinct.
“We planned for this expansion when designing the Melbourne Convention Centre a decade ago, so it is great to be finally realising what we envisioned,” O’Rourke said.