Lauren Barrett appointed publicity and content manager for Tourism Whitsundays
This is a pivotal position in the organisation whereby she will be responsible for leading the promotion of the destination through digital marketing, key messaging and media engagement,” said Tourism Whitsundays general manager Natassia Wheeler.
“We have an incredibly dedicated and creative team here and Lauren joins us at a particularly exciting stage, with the organisation embarking on the implementation of new strategies to further bolster the Whitsundays’ reputation as a highly desirable travel destination in a global marketspace.”
Barrett said she was looking forward to bringing some fresh ideas to the organisation in the publicity and content space.
“I have a huge passion for travel and I’m very excited to be joining such a supportive and innovative team as we work to deliver for our loyal members and continue to put the Whitsundays on the global map to drive increased visitation to the region,” she said.