First off-shore office for The Conference Company
Located on Castlereagh Street, the new office will be headed by Asia Pacific manager Stephen Noble.
The Conference Company managing director Jan Tonkin said “investing in Sydney bricks and mortar was a logical next step as we continue to develop our international connections”.
“We are presently experiencing a strong growth phase following the announcement of Auckland’s International Convention Centre, which has put New Zealand on the global conference map, and the investment in Australia represents a major push for new regional and international business,” she said.
Tonkin said while The Conference Company has been operating in Australia since 2008, establishing a physical presence in Sydney will open up more Australian and Asia Pacific opportunities.
“Logistics planning is but one part of running successful conferences. Where The Conference Company is adding value is through intelligent development of the strategic elements including the vision, the design and the creation of the environment to achieve the client’s aims,” she said.
“It’s the soft stuff, the intangibles that require significant face-to-face dialogue, consideration and realisation.”