Lionel Yeo to leave Singapore Tourism Board after six years at the helm
Yeo took on the role of chief executive in 2012, during which time he helped STB and the tourism sector to achieve record highs in tourism receipts and visitor arrivals. He also spearheaded the development of a new unified brand for Singapore, Passion Made Possible, which was launched in August last year.
“On behalf of the Ministry of Trade and Industry, I would like to express my appreciation to Lionel for his significant contributions to STB and the tourism sector over the last six years,” said Ministry of Trade and Industry Permanent Secretary Loh Khum Yean.
“Under Lionel’s leadership, STB has worked closely with the tourism sector to strengthen our value proposition and product offerings which has helped Singapore achieve consistently strong tourism performance. I wish him all the best in his future endeavours.”
Current STB deputy chief executive Melissa Ow will take on the role of acting chief executive until a new chief executive is appointed.